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Talent Sourcing Trends

Hearst VP Of Engineering: “I’ve Had A Lot Of Success Adding More Women” In Tech

Theo Burry is the VP of Engineering at Hearst Digital Studios. After managing distributed teams at the Huffington Post and NowThis News, he is an enthusiastic advocate of remote work. Theo took time out of his busy day to speak with PowerToFly about how he sold the Hearst CEO on remote, why he conducts job interviews via instant message, and more.


You work for a large, traditional publishing organization. What inspired you to start hiring remote employees?

It’s an approach I’ve used in the past on a number of jobs. I’m in Hearst Digital Studios, which is a new initiative, so they’re open to this type of experimentation. I joined in April, and I brought on some people I had been working with on a freelance basis from past projects, then continued to hire remotely so my team was remote from the start.

How did you convince your organization that this would work?

I made a presentation to the Hearst CEO early in the process. I introduced PowerToFly and the idea of having a remote team. I was pleasantly surprised that they were open to experimenting. It’s something I believe in strongly. It’s not about saving money. I believe this is a better model overall, and it’s more efficient. They gave me their full support.

Did you have to make any changes to your organization or process to facilitate remote workers?

From the beginning, I tried to create a new process that was based on the idea that people don’t have to be in the building to get things done. For example, we use JIRA, which is a cloud-based service. It’s not behind a firewall, and you don’t have to be here in the building. Similarly, we use Dropbox for file storage and Slack for communication. These are all accessible from anywhere in the world.

What do you look for in a remote hire?

I’m looking for people who are independently interested in the work and engaged without me having to constantly ping them. It’s hard to know what everyone’s working on at a given time. My goal is to find the people who will be more actively involved from the start.

What’s your interview process like?

I don’t ask a bunch of tech questions that I know the answers to already just to quiz people. I’ve had great success with PowerToFly recommending people to me. I start with that recommendation, then I see if the person is independently interested. The traditional tech interview process is heavily quiz driven, and maybe some people are concerned with remote hiring because they can’t bring someone in the office to quiz them. But, it’s better to avoid that approach entirely. It’s better to find people who are engaged. What’s really important is when something new comes up, are the people on your team interested in jumping in and figuring it out?

I conduct the first interview on IM (instant message), which I know is not a traditional approach. But, the fact is, we’re communicating all day on IM, so if they can’t communicate with me on IM from the start, it’s not going to work. If I find people who can communicate on IM, then they join the team on Slack and complete a task. If they do well, it’s a good sign it will work out.

How do you keep your remote team motivated and connected to your team in the office?

Since we’re a new division, we haven’t done any hiring in the office. The team is the remote team. I try to be responsive to the people on the team in the same way I would if they were in the office. We’re all working together, and I try to be online at all hours of the day and be responsive in that way to keep things moving. I don’t try to get everyone to work 9–5 EST to match my schedule in New York. Instead, I try to extend my time online.

What are some remote worker red flags?

It’s a warning sign if I’m not hearing from someone regularly, or if there’s some task that’s taking longer than expected. I try to start off with trial tasks that are well defined; that way I can gauge if this new trial-er is meeting my expectations.

What do you appreciate most in a remote employee?

It’s not just about completing tasks, but thinking through the problem and asking questions to make it better. I’m looking for people who are asking questions even during the interview. With remote work, we can’t all bond as a team in the office, so there has to be that particular interest there from the beginning.

What are some unexpected perks of working with a remote team?

The big thing is that you can bring on people who work in different time zones pretty easily. Once you have the process setup, you can capture more productivity in each day — that’s the longer term goal. Ideally, if I’m finding people who are working on the opposite time zone as New York, we can get more work done on the off hours.

I’ve had a lot of success adding more women. I know Katharine and Milenastarted PowerToFly because there isn’t enough representation of women in tech. But, it’s not just a political thing. I’ve been pleasantly surprised by the quality of people they’ve found. There are a lot of talented developers that companies are missing out on if they don’t add women to the team.

popular

How These Companies Are Celebrating Asian American and Pacific Islander Heritage Month

According to a recent study, anti-Asian hate crimes have risen 150% since the pandemic started. But these acts of violence are not new — they are part of a much larger history of anti-Asian racism and violence in the U.S.

That makes celebrating Asian American and Pacific Islander Heritage Month (which was named a month-long celebration in May by Congress in 1992 "to coincide with two important milestones in Asian/Pacific American history: the arrival in the United States of the first Japanese immigrants on May 7, 1843 and contributions of Chinese workers to the building of the transcontinental railroad, completed May 10, 1869") this year all the more important.

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Work & Co

5 Tips for Career Switchers: Insight from Work & Co’s Sarah Mogin on Making Use of Your Past Lives

Sarah Mogin never used to like writing open-ended essays in school. She found herself much more motivated by tangible problems.

Calculus had some of those—she never had trouble with her math homework—but when she was in school she never envisioned just how much she could incorporate that love of solution-finding into her daily work, much less that she would have a career as a developer one day.

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Webinars

Supporting Neurodiversity in the Workplace

Only 4% of companies that say they value diversity consider disabilities. Even fewer include learning and thinking differences.

While neurodiversity is a concept that is gaining more awareness, many employers have still not fully grasped the importance (and benefits) of understanding neurodiversity and how to effectively incorporate and retain neurodivergent individuals in their organizations.

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Videos

[VIDEO ▶️ ] Are You the Right Candidate for the Job? Tips From a Helm Recruiter

💎 Wondering how you can show up as the right candidate for the job?

📼 Press PLAY to hear some insight from a recruiter at Helm into what the right candidate for the job looks like in an interview. Alayna Sye, Helm's Senior Technical Recruiter, knows an applicant is going to be the right for the job usually after the first conversation. Find out exactly what will make you stand out, as well as the steps for the application process at Helm.

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popular

30+ Ways Companies Are Celebrating Hispanic Heritage Month 2021

Founded in 1989, Hispanic Heritage Month begins on September 15 and ends October 15. The four-week span over two calendar months may seem a bit odd, but it comes with good reason, as it covers independence anniversaries of several Latin American countries, as well as key celebrations in Hispanic and Latin communities. Apart from commemorating major holidays and historic milestones, this month honors the cultures and contributions of Hispanic and Latinx Americans.

We asked some of our partner companies what they're doing to honor and celebrate Hispanic Heritage Month at work this year, and we were inspired by the wide range of responses, from highlighting the impact that employees have in local communities to hosting fireside conversations on allyship to sharing performances and instruction of famous cultural dances.ot only are these companies honoring Hispanic Heritage Month, they're finding ways to spread positive change throughout the year. Here's what they're doing, in their own words:

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