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Career and Interview Tips

5 Tips To Get Your Online Profile Recruiter Ready

This Senior Recruiter Shares Her Tips For Getting Women Hired

Amy Trappey, a Senior Recruiter at PowerToFly, has helped place women at top companies like American Express, Microsoft, NBCUniversal, Time Inc, HomeAway and more. She's polished hundreds of online profiles, and know's just what companies are looking for when searching for their next candidate.

Amy sat down with a small group of PowerToFly VIP's and answered all of their questions regarding polishing their online profiles (and even offered to polish a few herself!). Do you want access to exclusive chats with women like Amy? Click here to become a PowerToFly VIP and join our community of women here to empower one another.


Q: What do people see first/read on LinkedIn? Are any sections more important than others?

Amy Trappey: The first thing that I usually look at on LinkedIn is the summary section, mostly because it's the most complex part of your profile to fill out! It's hard to concisely summarize your executive experience in one or two sentences, while also maintaining some personal flair - profiles that can do this adequately, stand out among the rest.

Q: How important are LinkedIn recommendations?

AT: Both recommendations and endorsements are both very important, but the recommendations on LinkedIn are used primarily for getting your foot in the door at a company as another tool to understand what skills you bring to the table. It never hurts to politely ask former colleagues and managers to write a LinkedIn recommendation for you, and to specifically ask them to include specific skills. However, it should be noted that proper LinkedIn etiquette would require you to write a corresponding recommendation for them in exchange.

Q: How can I present technical knowledge as well as business experience in my profile?

AT: Technical profiles are a little easier to write, as most people can get away with a separate "skills" section in their profile where they can list the languages and programs they are proficient in. For business experience, it's imperative that your profile displays both quantitative and numerical data in correlation to what you actually achieved in your position. For example, you generated $X of revenue by doing X,Y and Z.

Q: How do you address returnships, career changes, and career paths that don't make sense on paper?

AT: If you are returning from a large gap in your career, I think it would be really beneficial to look for companies that offer tried and true returnship programs. These programs are created specifically to set you up for success in this next step of your career. With that being said, so many people are transitioning careers using a more 'self-taught' method. In that case, it's key to include every certification, course, or self taught skill on your profile so it's clear to recruiters what your career goals are.

Q: What can I say-show to look ready for next level challenge when my career is far from linear?

AT: Firstly, it's relatively rare that someone's career is truly linear these days, and it absolutely should not be a deterrent if you're looking to take your career to the next level. Regardless of what level you are at, or industry you are in, every job requires problem solving. If you are able to provide examples of how you've arrived at different solutions, how you overcame challenges in the roles you've had and are able to reference specific problems you've solved, a recruiter will find your profile extremely valuble.

WW (Formerly Weight Watchers)

Tech Talks With Women Building The Future Of Wellness At WW (formerly Weight Watchers)

If you are based in the New York area and you'd like to attend this event, please email hi@powertofly.com to be considered for an invitation.

Weight Watchers has relaunched as WW which stands for "Wellness that Works". They are now a company dedicated to becoming the world's partner in wellness.

PowerToFly has partnered with WW for a series of tech talks led by women who are on the forefront of the company's transformation.

The event will take place on Thursday, March 14th from 6pm to 8pm at 675 6th Avenue, 6th Floor, New York.

Agenda (Subject to Change):

  • 6:00pm - Check-In and Networking over Light Food and Drinks
  • 6:20pm - Kickoff with PowerToFly
  • 6:25pm - Welcome & Introduction by Michael Lysaght, CTO of WW
  • 6:35pm - Tech Talk with Ifeoma Okereke, Software Engineer at WW
  • 6:45pm - Panel Discussion featuring women tech leaders at WW
  • 7:00pm - Audience Q&A
  • 7:20pm - Networking continues over Light Food & Drinks

Topics for the evening will including WW's work with Android and the process of integrating with conversational AI such as Amazon's Alexa and Google Home. We will also discuss WW's recent rebranding and their employee resource groups like Women in Tech are helping WW's women engineers take their careers to the next level.

Also, WW is hiring! To learn more about WW and their open positions, visit their page on PowerToFly.

About our Events: All RSVP'd attendees are welcome, regardless of race, color, religion, national origin, gender identity, pregnancy, physical or mental disability, or age. If you require assistance to fully participate in this event, please email hi@powertofly.com, and we will contact you to discuss your specific needs.

Unfortunately, PowerToFly and HomeAway cannot admit outside recruiters to this particular event. Please email hi@powertofly.com if you have any questions about this policy.

About WW: WW is looking for candidates to help change people's lives. We are a global wellness technology company inspiring millions of people to adopt healthy habits for real life. We do this through engaging digital experiences, face-to-face workshops and sustainable programs that encompass healthy eating, physical activity and positive mindset. By drawing on over five decades of experience and expertise in behavioral science, we build communities in order to deliver wellness for all.

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