GET EMAIL UPDATES FROM POWERTOFLY
By signing up you accept the Terms of Service and Privacy Policy
BROWSE CATEGORIES
GET EMAIL UPDATES FROM POWERTOFLY
Motivate

America’s Largest Bike Share Systems Unite with Girl Up to Celebrate Women’s Bike Month and Get More Women Riding

Take A Ride, Give A Ride: Each new rider on seven Motivate bike share systems nationwide gets their first ride free in October; $1 per new rider is donated to Girl Up's SchoolCycle program

Below is an article originally written by PowerToFly Partner Motivate, and published on October 2, 2018. Go to Motivate's page on PowerToFly to see their open positions and learn more.

NEW YORK — Motivate, America's largest bike share operator, is launching a new nationwide campaign to shrink the gender gap in cycling and is partnering with Girl Up to help more girls around the world ride towards education and a better future.

Motivate kicked off Women's Bike Month with a group bike ride on October 1st in New York City, led by the Co-Chair of the New York City Council Women's Caucus, Council Member Carlina Rivera. On October 20th, the young leaders of Girl Up chapters in the New York City metropolitan area will come together and lead an additional group bike ride. More events are ongoing in seven Motivate bike share systems across the country. Additionally, for the entire month of October, each new rider in these systems gets their first ride free and $1 per new rider is donated to Girl Up's SchoolCycle program.

"This Women's Bike Month, we celebrate our women riders and recommit ourselves to doing everything we can to close biking's gender gap," said Julie Wood, Motivate Vice President for Communications and External Affairs. "We're working with our bike share systems across the country to promote urban cycling for all and encouraging riders to take a ride and give a ride for a good cause."

"For many girls in countries like Malawi and Guatemala a bike is the difference between staying in school and having to drop out due to distance. We're happy to be partnering with Motivate so riders can help more girls get quickly and safely to school through our SchoolCycle program," said Melissa Kilby, Girl Up Co-Executive Director.

Recognizing the need to draw attention to and shrink the gender gap in cycling, Motivate inaugurated Women's Bike Month in 2016. This year, seven Motivate systems are taking part in the campaign. The bike share networks that will host group rides and events are in New York City (Citi Bike), Jersey City (Citi Bike), Washington D.C (Capital Bikeshare), Chicago (Divvy), the Bay Area (Ford GoBike), Portland (BIKETOWN), Minneapolis (Nice Ride) and Columbus (CoGo).

Motivate is also partnering with global leadership development initiative Girl Up to increase access to bicycles and increase female bike ridership. For every new rider who uses the promo code GIRLUP18 to try bike share for the first time in October, Motivate will donate $1 to the Girl Up SchoolCycle program — which provides bikes to girls to help them access education and stay in school.

As urban biking becomes more prevalent, there still is a marked gender disparity in who rides. Only a quarter of all bike trips in the United States are taken by women. The gap closes slightly when looking at bike share ridership, with one-third of bike share members identifying as female. Still, more must be done to create spaces where women and girls feel comfortable exploring their cities on two wheels.

For more information, visit www.womensbikemonth.com.

popular

How These Companies Are Celebrating Asian American and Pacific Islander Heritage Month

According to a recent study, anti-Asian hate crimes have risen 150% since the pandemic started. But these acts of violence are not new — they are part of a much larger history of anti-Asian racism and violence in the U.S.

That makes celebrating Asian American and Pacific Islander Heritage Month (which was named a month-long celebration in May by Congress in 1992 "to coincide with two important milestones in Asian/Pacific American history: the arrival in the United States of the first Japanese immigrants on May 7, 1843 and contributions of Chinese workers to the building of the transcontinental railroad, completed May 10, 1869") this year all the more important.

READ MORE AND DISCUSS Show less
MURAL

Insider Tips for Your Interview Process at MURAL

In this video, you'll hear super valuable insider tips from Manisha Bavabhai, Meli Comparini, and Catie Ross, recruiters at MURAL—a digital workspace for visual collaboration that enables innovative teams to solve important problems.

READ MORE AND DISCUSS Show less

LGBTQIA+ Inclusion In The Workplace

As we celebrate Pride this month, we should also take time to reflect about the practices— or lack thereof— at our companies that help to support and empower members of the LGBTQIA+ community all year round. (LGBTQIA+ stands for lesbian, gay, bisexual, transgender, queer, intersex, and asexual. There are other variants of this acronym such as LGBT, LGBTQ, and LGBTQQIP2SAA, which all refer to the same community.)

From the Stonewall Uprising to the United States' Equality Act, we've come a long way, but the staggering statistics around the LGBTQIA+ community in the workplace tell us that there is still work to be done.

READ MORE AND DISCUSS Show less
Clarus Commerce

Architect, Senior Developer, or Engineering Manager?

Clarus Commerce's Nupur Daruka on Finding Your Next Growth Opportunity

Nupur Daruka is someone who loves learning new things. That's true when it comes to remodeling her house—she's just finished her kitchen, having mastered tiling backsplashes, and is moving on to her basement, where she's focused on flooring—and to how she approaches her work.

As an Engineering Manager at loyalty and subscription software company Clarus Commerce, Nupur is responsible for helping other people lean into opportunities to learn new things, too.

READ MORE AND DISCUSS Show less
SoundCloud Inc.

Latinx Professionals: How to Bring Your Authentic Self to Work

In this video, you'll hear insight from Karli Henriquez, Senior Manager of Artist Relations at SoundCloud, into what it's like to work at SoundCloud as a Latinx professional.

READ MORE AND DISCUSS Show less
© Rebelmouse 2020